How to Put a Link in Your Instagram Bio (2026 Guide)

The short answer

To put a link in your Instagram bio: open your profile, tap Edit profile, tap Links, tap Add external link, paste the URL, and tap Done. The link is clickable on your profile at once. You can add up to five links this way.

How to add a link to your Instagram bio, step by step

The steps are the same on iPhone and Android:

1. Open the Instagram app and tap your profile picture at the bottom right.
2. Tap Edit profile.
3. Tap Links. (In some older versions of the app this field is called Website.)
4. Tap Add external link.
5. Paste the full URL in the URL field. You can also type a short Title, such as "Shop" or "New video".
6. Tap Done (or the check mark), then go back to your profile to see the link.

Tip: copy the link before you start. On a phone it is easier to paste a link than to type it.

How to add more than one link

Repeat the steps above to add up to five links. Your profile shows the first link and a note such as "and 2 more". Visitors must tap that note to see the others, so most people only see your first link.

If you have more than five things to share, or you want all your links on one clean page, use a link-in-bio page: one link in your bio that opens a page with a button for each link. We explain this below.

Why is my Instagram bio link not clickable?

• You put it in the Bio text. A URL typed in the Bio text box is plain text. Only links in the Links field are clickable.
• The link has an error. Check for a space or a missing letter. Open the link in your phone's browser to test it.
• Instagram blocked the link. Instagram can block links that it thinks are spam or unsafe, and then it does not save them. Link only to your own pages or well-known sites.
• The app is out of date. Update Instagram and try again.

Where else can you put clickable links on Instagram?

• Stories: add a Link sticker. Create a Story, tap the sticker icon, choose Link, paste the URL and tap Done. Every account can use link stickers.
• Direct messages: links are clickable in DMs.
• Captions and comments: for most accounts, links in post captions and comments are not clickable. That is why people write "link in bio".

What link should you put in your bio?

If you only promote one thing, link straight to it. If you share many things (a shop, a newsletter, a new video, a podcast), you have two choices:

1. Change the bio link every time you post. This works, but old posts that say "link in bio" then point to the wrong page.
2. Use one link-in-bio page. Put one address in your bio, such as urlyte.com/@yourname, and update the buttons on that page. Your bio never changes.

How to make a free link-in-bio page with URLyte

1. Create a free account at app.urlyte.com.
2. Choose a handle. Your page is urlyte.com/@yourname.
3. Add your links with clear labels, such as "Shop my picks" or "Watch the new video". You can also add social icons and embeds.
4. Copy your page address and paste it in the Links field of your Instagram bio, using the steps above.

On the free plan, you see how many people opened your page, how many taps your links got, and your click rate. Pro adds the numbers for each button and breakdowns by country and device. See how the bio page works.

How to track clicks on your Instagram bio link

Instagram's own insights show how many people tapped your bio link (for professional accounts), but not what they did next or which of your links they chose. Two simple ways to see more:

• A short link for each destination. Shorten each link with URLyte before you add it to Instagram. A free account shows clicks for each link by day, country and device.
• A link-in-bio page, as described above.

Use different short links for your bio, your Stories and other apps, so you can compare where the clicks come from. Read more in why your link in bio needs click analytics.

Shorten long links before you add them

Long links (for example Spotify, YouTube or Amazon links with many codes) look messy in your bio. A short link such as urlyte.com/yourname/new-song is cleaner and easier to read. See our guides for Spotify links, YouTube links and the URL shortener for Instagram.

Frequently asked questions

How many links can I put in my Instagram bio?

Up to five, in the Links field. Only the first one shows directly on your profile. A link-in-bio page lets one link lead to as many links as you need.

Why can't I add clickable links to my Instagram captions?

For most accounts, Instagram makes links clickable only in the bio, in Stories (with a Link sticker) and in DMs. Links in captions show as plain text.

Can I add a link to my Instagram bio from a computer?

The Links field is easiest to use in the mobile app. If you do not see it on the web version, use the app on your phone.

Is a link-in-bio page free?

Yes. A URLyte bio page with your links, social icons and basic analytics is free. Pro adds per-button analytics and more themes.